Social media is a collective term for websites and applications that focus on communication, community-based input, interaction, content-sharing and collaboration.
People use social media to stay in touch and interact with friends, family and various communities. Businesses use social applications to market and promote their products and track customer concerns.
Digital Marketing presents new ways to engage with consumers and provide new services they may need in this age of advanced tech.
Businesses are now able to improve the way they operate, from streamlining processes to handling consumer transactions.
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